I Heart Aritzia
For the past 6 or so years, one of my favorite stores to shop at has been Aritzia. Aritzia, originally from Canada, houses a few different boutique brands. Interestingly enough, the first time I discovered Aritzia wasn’t in fashion forward New York or Los Angeles, but in a good ole’ mall in suburban Santa Clara, California. At the time, I think their only two US locations were in Orange County and Santa Clara. Why they chose Valley Fair Mall to have their US debut is beyond me, though I like to tell myself that they were there waiting for the Birla sisters to find them. Aritzia just opened a huge flagship store in New York this year and I couldn’t be more stoked. Here are some of my favorite looks from their Fall 2012 collection, by brand.